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Why is Instagram and Facebook turning off marijuana dispensary accounts?

In months after it was opened for medical marijuana sales, they Instagram cultivated to provide updates to patients and show…

In months after it was opened for medical marijuana sales, they Instagram cultivated to provide updates to patients and show new products, from new strains of flower to cannabis-infected pumpkin dust.

But last week, with interest, the Leicester dispenser had cleaned itself clean from the internet.

French Wade, a spokesman for Cultivate, told Boston.com that Instagram shuttered its page without notice by Tuesday 20 November, the first day they opened for recreational sales.

“They have removed our communications,” said Robert Lally, chief executive officer at a public meeting in Leicester earlier this week.

Odla was not the only silent one. 1

9659002] When the Worcester Business Journal reported Wednesday, at least six Massachusetts marijuana dispensaries reported – including the first two stores licensed to sell the drug for leisure use, grow and New England A Ccess Treatment in Northampton – have had their accounts deactivated to break against the social media platform’s terms of use.

Instagram’s Community Guidelines prohibit users from offering unlawful or prescription drugs (although legally in your region) services and firearms – on the platform.

Although it is legal for adults over 21 in Massachusetts and nine other states, marijuana is still forbidden federally in the United States and most other countries. As a result, Instagram spokeswoman Stephanie Noon says that the company “does not allow content that promotes the sale of marijuana, regardless of state or country.”

“Our policy prohibits any marijuana seller, including dispensaries, from marketing their business by providing contact information such as phone numbers or street addresses,” said Noon Boston.com. “Due to the boundless nature of our respective communities, we try to apply our policy as consistent as possible. “

Whether an account is deleted depends on the severity and number of the violation, according to Noon, which confirmed that The six companies mentioned in the Worcester Business Journal Worcester Business Journal have been removed to violate their “regulated goods” policy.

“We can warn someone for the first time they violate our community guidelines,” she said. “If they continue, we can completely delete the account.”

Instagram allows for mockery and discussion about marijuana. And the crutches may have a presence on the platform as long as they follow the rules.

“Dispensaries k promote the use and federal legalization of marijuana, provided that they do not market their sales or provide contact information to their store,

Products appearing on the farm show on the first day of Legal Recreation Marijuana Sales last week. -Steven Senne / AP

Facebook, which owns Instagram, has a similar ban and its own well-documented history to launch the accounts of state-owned cannabis companies.

In its own regulated warehouse policy, the social media giant specifically excludes individuals and retailers using the platform with the intention of selling marijuana. The prohibition also includes “expressly that the product is for sale”, stating the price or contact information for the seller.

NETA, who declined to comment on Thursday, also recently shuttered its Facebook account to reach a certain threshold of violations, according to a Facebook spokesman.

Grow and a number of other local medical marijuana dispensers with plans to enter the leisure market continue to have Facebook pages. But some – but definitely not all – have been dormant in recent months. Leicester Store, who regularly sends photos and markets their products on Facebook, has not published anything on its side since October 13th.

If Facebook seems to apply its policy unequally, it only depends on the company just beginning to speed up its discovery and enforcement efforts on the drug front, according to their spokesman.

Usually Facebook removes remarkable content after either being reported by users or detected in advance by artificial intelligence. Earlier this month, the company announced that it had begun to expand the “proactive” technology to detect and remove more content that specifically violates its drug policy.

“Our technology can detect content that contains images of drugs and shows intention to sell with information such as price, phone number or username for other social media accounts,” Kevin Martin, Facebook Vice President of US General Policy, wrote in a November 13 blog post.

Martin’s post focused on the opioid epidemic and did not even mention marijuana, but that does not mean that their increased efforts do not apply to both. The success expects Facebook to better detect and remove marijuana content – from dispensers or otherwise – that violates their regulated commodity policy, according to their spokesman. The unrolling is also done on Instagram.

At the same time, dispensers officials are keen to reclaim their accounts.

“We are working with Instagram to try to reactivate our account,” Wade said Thursday.

Not only can they not market their products on two of the world’s largest social media, Facebook and Instagram’s policies have also made it difficult to address logistics issues. During the public meeting on Monday of the local traffic problems caused by Cultivate’s opening in Leicester, Lally said the loss of their accounts prevented their ability to communicate with customers.

“Our Instagram was closed,” he regretted. “Our Facebook – We Do not Have Facebook.”

NETA, who said it had its original Instagram account disabled on 3,400 followers, seems to have gone and launched a new account last week. After reaching this article, the company made the account private on Thursday afternoon.

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