Do you remember thein whichI was trying to bring down the 10 years of the iPhone’s history? In one of the parts of the video, one of the characters appeared with a somewhat peculiar hairstyle, simulating the controversial notch of the iPhone X. Well, only a few months later, Samsung has done it again, through a new ad in which not only try to bring to light the defects of Apple’s phone, but the company takes the opportunity to send a subtle message to all those manufacturers who have decided to copy one of the signs of differentiation of the iPhone of the tenth anniversary.
The announcement, called Moving On , is intended to convince all those users of old iPhones , who already suffer in their own flesh the experience of slowdowns and performance problems, to move to a Samsung Galaxy phone. And by the way, try to repeat the success of the first ad, which managed to go viral a few days after its publication.
The truth is that the ad has a style very similar to the previous one, in which the protagonist is faced with performance problems on her old iPhone 6 , until, desperate, is forced to visit an Apple Store to end the problems of the device. However, the recommendation of friendly dependent is to “turn off” the option introduced in iOS afterthat deliberately slows down the device in order to extend the life of the battery, at the expense of possible spontaneous shutdowns of the phone. Or as a second option, upgrade to a more modern model.
And it is precisely when leaving the store the apple bitten when our friend, the great protagonist of the first announcement, appears at the door with her famous bangs, and a child in her arms with the same-and curious-hairstyle which refers to the famous notch of Apple’s phone, and to the rest of
In the end, the protagonist decides to change her four-year-old iPhone for the last flagship of the South Korean and, surprise! With its brand newthe slowdowns and problems are over .
This is not the first time that Samsung places the iPhone as the protagonist of one of its ads, and probably not the last. On this occasion, yes, the South Korean has at least had a thread to throw, and has managed to take advantage of and take advantage of the controversial decision of Apple to slow down older devices, without having previously notified users. What will happen to them next year?
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