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Nintendo finally ends YouTube Creator Program – Game Rant

Report This Ad Nintendo made a surprising but welcome announcement on Wednesday about its Nintendo Creator Program for YouTube and…

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Nintendo made a surprising but welcome announcement on Wednesday about its Nintendo Creator Program for YouTube and other platforms. The program, which requires content creators to enter into a contract and share their winnings with Nintendo, ends officially. While the current Nintendo Creator Program contract will remain alive at the end of December, all content creators can now start making and making money on Nintendo-related videos based on a new set of guidelines.

Noting every detail in the new guideline is the basic idea that anyone can live stream or create videos with Nintendo content and can also earn money on this content as long as it is done legally. Nintendo, of course, reserves the right to make the last call on all content’s publication. Authenticated monetization, currently, will be limited to specific platforms, including Twitch, Youtube, Facebook and others.

The decision stands as a dramatic and constructive shift for Nintendo, whose Creator Program is considered to be heavy-handed, unnecessary, and punishable. In order to go from all content that requires official approval from Nintendo, followed by sharing a majority of winnings, a system that requires zero official guidance can be guaranteed to be met by both content creators and fans of Nintendo.

Nintendo’s new guideline does not release completely and without supervision. In fact, the new guideline still has what can be regarded as somewhat difficult rules compared to the extremely liberating rules set by other publishers. Content owners should, in particular, go out of their way to avoid breaking the following two rules when they stream or create videos:

  • Videos and images containing only copies of Nintendo Game Content without creative input or comments are not allowed.
  • Do not override or upload non-Nintendo-approved tournaments.

These two rules give some ambiguity about things that do not comment. Let’s play videos or live-speed speeds with little or no comment. And the lack of support for tournaments is likely to be a frustrating rule for small game communities and groups after Super Smash Bros. Ultimate released. The rules are seriously dependent on how aggressively Nintendo strengthens them. Content creators should probably play it for sure until Nintendo’s execution is better known.

The final thing worth mentioning is that Nintendo reserves the right to download videos or streams that are “illegal, offensive or inappropriate”. Illegal and offensive are understandable and transparent terms, but the use of “inappropriate” gives Nintendo more than enough power to pull down the video it chooses. Again, this may be a non-issue due to the severity of Nintendo’s execution, but do not be surprised that a YouTuber claims that Nintendo censures them for “inappropriate” content for a long time.

Nintendo’s new online video and image sharing guidelines have already come into force, so please share and earn money on Nintendo content. There is no need to wait for the official end of Nintendo Creator’s Program.

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