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Disney + streaming service to offer the entire Disney movie library, including those in Disney Vault

LOS ANGELES – The door to the Disney Vault opens once for everything after the company launched its upcoming streaming service, Disney +. At a time "pretty soon after the launch", Disney + will contain the studio's entire movie library, including movies "traditionally held in a vault", CEO Bob Iger announced on Thursday at the company's investor meeting in St. Louis, Missouri.The vault refers to the company's long-term market strategy, where films are only made available for purchase on DVD and VHS for short periods. TV commercials for corporate films often ended with a tag that encourages users to buy the movie on DVD or VHS "before returning to Disney Vault." Before the advent of DVD and VHS, Disney retained films "in the vault" between their first release and a later rendition in theaters. Iger did not specify whether the vault strategy would still be used for home release. Disney +, which will be launched later in 201 9, will mainly play films and TV shows from Disney, Pixar, Marvel and Lucasfilms Star Wars franchise, all owned by Walt Disney Company. National Geographic content will eventually be offered pending Disney's acquisition of 21st Century Fox, which operates the National Geographics cable network as a joint venture with the National Geographic Society. Disney's slate of 2019 theatrical releases, beginning with "Captain Marvel," debuts on Disney + after their run in theaters, Iger said. In addition to the library's content that will be offered at Disney +, Disney also develops original movies…

LOS ANGELES – The door to the Disney Vault opens once for everything after the company launched its upcoming streaming service, Disney +.

At a time “pretty soon after the launch”, Disney + will contain the studio’s entire movie library, including movies “traditionally held in a vault”, CEO Bob Iger announced on Thursday at the company’s investor meeting in St. Louis, Missouri.

The vault refers to the company’s long-term market strategy, where films are only made available for purchase on DVD and VHS for short periods. TV commercials for corporate films often ended with a tag that encourages users to buy the movie on DVD or VHS “before returning to Disney Vault.” Before the advent of DVD and VHS, Disney retained films “in the vault” between their first release and a later rendition in theaters.

Iger did not specify whether the vault strategy would still be used for home release.

Disney +, which will be launched later in 201

9, will mainly play films and TV shows from Disney, Pixar, Marvel and Lucasfilms Star Wars franchise, all owned by Walt Disney Company. National Geographic content will eventually be offered pending Disney’s acquisition of 21st Century Fox, which operates the National Geographics cable network as a joint venture with the National Geographic Society.

Disney’s slate of 2019 theatrical releases, beginning with “Captain Marvel,” debuts on Disney + after their run in theaters, Iger said.

In addition to the library’s content that will be offered at Disney +, Disney also develops original movies and comics that will make their debut at Disney +. Projects already announced include a remake of “Lady and the Tramp”, a “High School Musical” TV series and “The Mandalorian”, a Star Wars live action series.

Much of Disney’s movie library has historically been available to stream on Netflix, but Disney announced in 2017 that it will eventually begin pulling content from Netflix because licensing deals extend to prepare for Disney +’s launch. Disney has said it does not intend to compete with Netflix’s large content library and will position Disney + to focus on quality over quantity.

ALSO SEE: These Disney movies hit the big screen 2019

Walt Disney Company is the parent company of this station.

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