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Android TV update puts home screen ads on several thousand Sony Smart TV

The sponsored channel shown here is empty, but there will be a whole line of the user interface. A "Sponsored" option on the Android TV Core Services channel. Google is trying out a new "Pilot Program" that puts a series of ads on the Android TV home screen. XDA Developers was the first to report on the new phenomenon and said, "We are currently seeing reports that it has appeared in Sony smart TVs, Mi Box 3 from Xiaomi, NVIDIA Shield TV and others." The Advertising is part of the "Sponsored Channel" in the app "Android TV Core Services" sent with all Android TVs. A "channel" in Android TV parlans means that a whole series of thumbnail images in the user interface will acquire "sponsored" content. Google gave XDA Developers a statement saying that yes, that's one thing, but at present it's a "pilot program". Android TV intends to optimize and customize the entertainment experience at home. When we explore new opportunities to engage the user community, we run a pilot program for surface-protected content on the Android TV startup screen. Sony has tersely formulated a support page that describes "Sponsored Channel" as well. It is not mentioned here that it is a pilot program. Sony's page titled "A sponsored channel has suddenly appeared on my home TV menu", says "This change is included in the latest update of the Android TV Launcher app (home app). The purpose is to help you find new apps and content for your TV.…

Google is trying out a new “Pilot Program” that puts a series of ads on the Android TV home screen. XDA Developers was the first to report on the new phenomenon and said, “We are currently seeing reports that it has appeared in Sony smart TVs, Mi Box 3 from Xiaomi, NVIDIA Shield TV and others.”

The Advertising is part of the “Sponsored Channel” in the app “Android TV Core Services” sent with all Android TVs. A “channel” in Android TV parlans means that a whole series of thumbnail images in the user interface will acquire “sponsored” content. Google gave XDA Developers a statement saying that yes, that’s one thing, but at present it’s a “pilot program”.

Android TV intends to optimize and customize the entertainment experience at home. When we explore new opportunities to engage the user community, we run a pilot program for surface-protected content on the Android TV startup screen.

Sony has tersely formulated a support page that describes “Sponsored Channel” as well. It is not mentioned here that it is a pilot program. Sony’s page titled “A sponsored channel has suddenly appeared on my home TV menu”, says “This change is included in the latest update of the Android TV Launcher app (home app). The purpose is to help you find new apps and content for your TV. “

Sony continues to say” This channel is managed by Google “and” Sponsored channel cannot be customized. “Sony could basically replace the entire page with a” Deal with it “sunglasses, and it would send the same message.

Buying a product that knows it has ads in it is one thing, but users on Reddit and elsewhere are understandably angry about ads that are suddenly patched into their devices, especially in cases where these devices are several thousand dollars 4K Sony TV. There is an option to disable the ads if you dig the settings but users report that the ads are not disabled. Currently, uninstalling updates for the “Android TV Core Services” app is the best way to remove your ads.

Remember that there is currently a “pilot program”. So share your valuable feedback with Google in the comments.

List picture by Roberto Machado Noa / Contributor / Getty Images

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