Facebook and advertising, Best Friends . The social network of Zuckerberg has not been affected too much by the Cambridge Analytica scandals, and that is adding users, and interested in introducing as much publicity as possible. Currently, Instagram already has skippable ads in the stories, something that you will soon see in more Facebook group applications.
Today, we tell you that advertising has just reached the Facebook stories , and contrary to what we could think, there are many more users using them than it could seem a priori , and that is that the figures are counted by millions, many, many millions.
The stories have been on Facebook for quite some time, and it could seem that they were not having a great success. Nevertheless,, The number of users of these stories is quite high , which will mean that Facebook’s strong commitment to advertising continues to generate more and more benefits.
Starting today, and starting with the United States, Mexico and Brazil, Facebook stories will begin to show publicity . It will be skippable ads of about 5 or 15 seconds, as we already see on Instagram itself. No wonder Facebook wants to monetize their stories, and even more so if we see the figures they understand.
Facebook Stories: 150 million daily users
Instagram stories: 300 million daily users
WhatsApp stories: 450 million daily users
Messenger Stories: 70 million daily users
As you can see, It’s been quite profitable for Facebook to copy Snapchat , application that has “just” 191 million daily users, well below WhatsApp and Instagram stories. Facebook is a great machine to generate money, and with the monetization of Facebook Stories the figures will increase even more.