It was all biceps and wins on Sunday's "Shark Tank" that saw the former New York Yankees player Alex Rodriguez…
It was all biceps and wins on Sunday’s “Shark Tank” that saw the former New York Yankees player Alex Rodriguez returning to the thought as a guest shark to take on the world of protein powder.
Forget the Tide pod challenge. If Joe and Megan Johnson have their way, the only pods people will eat are their tightly packed patented protein powders. Drop one in a bottle of water and shake until the powder dissolves to get a quick and easy protein cookie on the go.
That was the idea behind Vade Nutrition. “Shark Tank”: Teary Tribute to Firefighter Dad gives $ 1
million (and counting) in order
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“Sharks, work out and go to the gym are part of Joe’s everyday,” Megan said while Joe tried dramatically and failed to lift two kilograms to the sharks’ pleasures. “And after that he always opens a fresh bath of protein powder.”
As if he was in a bad infomercial, Joe raised a can of protein powder and played it everywhere when he first tried to find a missing scooper and then tried to fill a plastic bag. “It was then,” Joe said as his wife slipped powder on the shirt, “It struck us – loose protein cups, baby.”
The two ended their presentation with a choreographed flip who left A-Rod and said, “I want anything you had for breakfast.”
Former Michigan State College athletes (Joe was a wrestler and Megan, a gymnast), the two understood the protein complement culture but were still new to business. The company had only $ 80,000 in sales and was facing a catastrophic launch when a supplier destroyed a large amount of its product.
Shark Mark Cuban immediately saw a promise in the patent and expanded its brand.
“Your home-run comes from licensing and expands to new products,” said Cuban, offering his expertise. “Wherever you slip and your back is against the wall, you’re heading for least resistance to money. I think where I really can deliver value is to keep you from making these mistakes. “
Not all sharks were fans. Barbara Corcoran did not sell the mix, the two in front of her, grimacing,” Do they all taste so bad? “
From the sport world, Rodriguez saw a lot of potential to match the product with is Shaker, another training company that he bet on when he was guest-starred last season. Partnering with Cuban Rodriguez offered the two $ 700,000 for 40 percent.
Joe and Megan could not say no to the World Series champ.
This article originally appeared on the US today: “Shark Tank” Summary: A-Rod bows some muscle to help protein powder pod manufacturer